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Arthur
— author

Arthur.

Founder, Shadow Inbox

Builder behind Shadow Inbox — a buying-signals monitor for Reddit and Hacker News. Writes about outbound that doesn't suck, the signal economy, and what actually moves pipeline for B2B SaaS.

— posts by Arthur41 total
The Buying-Intent Window Is 16 MinutesBuyer Intent
004

The Buying-Intent Window Is 16 Minutes

Original data from 975 Ask HN posts and 20 subreddits: median time to first reply on a buying-intent post was 16 minutes, 92 percent were answered inside an hour, and every intent post on Reddit came from an operator community, none from a builder one.

arthurAug 25, 2026 · 4 min
Buyer intent is the new marketingBuyer Intent
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Buyer intent is the new marketing

Buyer intent is the new marketing: revealed demand vs manufactured demand, what intent-based marketing looks like operationally, and the org-design implications.

arthurApr 16, 2026 · 13 min

Featured at Shadow Inbox.